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The 4th MSO Creative Thinking Championship Creative Thinking Logo
19 August 2000 By William Hartson


As in previous years, the Creative Thinking event consisted of four rounds in each of which the contestants were given half an hour to come up with ideas on a weird topic. Each year, however, the topics seem to get weirder - mainly through a desire to plunge the contestants into original situations and see what they come up with.

After each round, the best set of answers (judged more for quality than quantity, but with some consideration also given to style of presentation) was awarded 25 points and the other entries given points according to how they compared with the best and with each other. Before giving some examples of contestants' ideas, let's have the medallists:

Creative Thinking Championships
Gold Maguy Higgs 91
Silver Bruce Birchall 90
Bronze Philip Bateman 89


Maguy Higgs, who finished joint third in last year's competition, narrowly edged out two past winners, Bruce Burchall, the champion in 1998, and Philip Bateman, who won the inaugural Creative Thinking event in 1997.

Other scores:
4. Max Alavy 87
5. Ben Pridmore 83
6. Lucy Broomfield 82
7= Penny Faldon 74
7= Kenneth Wilshire 74
9. Daniel Holloway 73
10= Paul Holland 71
10= David Faldon 71
10= Malcolm Brown 71
13= Phil Swanton 69
13= Joan Scott 69
15= George Lane 66
15= Eric Wong 66
17. M Bowhay 63
18. Josiah Lutton 56

Round-by-round report:

Round One: Contestants were asked what they might do with the following seven shapes:
M S O 2 0 0 0

The most popular ideas involved alphabet soup or building bicycles or necklaces, though other artistic creations included a picture allegedly of David Beckham scoring a goal and another of a snowman being knocked down by a snowball. Maguy Higgs gained the 25-point top score with a bizarre selection including a method of learning the zither, a way of recording sounds made by snails, and a Buddhist mantra (including instructions).

Round Two: Contestants were give a couple of lines of musical notation and asked what archaeologists would make of it when they discovered it long in the future when all evidence of human music-making has been lost. Nobody recognised the few bars are coming from a Haydn piano sonata, so no-one realised that they were in fact playing Haydn seek. One entrant, however, produced an even worse pun, suggesting that they might simply deduce it was a device to get people to rack their brains. "I've certainly Rachmaninov," he added.

Maguy Higgs came close to the top score again with a detailed explanation of how all those symbols were a map for pre-migration assembly of starlings. The various numbers on the piece indicated bird size; bar-lines divided different flocks; # is s warning not to fly out of chevron; and the < and > signs tell the bird which wing to flap first. Even more detailed, however, and fully deserving the 25 points was Lucy Broomfield's explanation of the symbols as a way of recording dance steps, with frequency of stamp, height of foot, speed, partner-swapping and food-breaks all iondicated in the notation. Another idea by the same contestant saw the symbols as a plan of a stretch of road during a London Marathon, run in four lanes, with obstacles, some people carrying others, points awarded and places where contestants could have a drink, all recorded in the various symbols.

Round Three: Moving away from the symbolic into something more realistic, we asked contestants to imagine that a GM-crop disaster led to all humans on earth losing their toenails permanently. What would be the advantages and disadvantages of this happening?

There were a large number of references to toe-sucking, though contestants seems roughly equally divided on whether they thought naillessness would be an advantage or disadvantage in that respect. I suspect it depends on whether they took the side of the sucker or suckee - but more research is clearly needed. The protein intake of nail-biters also attracted a good deal of attention.

Bruce Birchall gained the 25 points for a wide-ranging list of suggestions including the retraining of chiropodists as nose-hair trimmers.

Round Four: The final task was the biggest of all: to redesign Europe. Having run up to speed with letters, musical notes and toe nails, contestants were invited to submit plans for a redesign of the continent that would put an end to disease, ethnic conflict, nationalistic fervour, climatic problems and everything else wrong with Europe. Budgets and time-scale were also required.

The budgets ranged from 5 trillion pounds to nothing at all (one contestant funded it all with a compulsory lottery with small prizes). Philip Bateman submitted the most convincing proposal, marked "Top Secret" and stapled between red covers. I'm afraid we cannot divulge its contents without permission from the UN, EU, Boundaries Commission and Hedgehog Preservation Trust.

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